Consistent business analysis and monitoring of all actions plans are crucial to your ongoing success. Anything we initiate must add value to your business. It must be manageable by you or your delegate. It must be sustainable.
Business analysis and monitoring include not only your business but assessing the impact of changes to your competition. Your competitor three doors away have doubled their store size? There are now 7 stores competing online against you? There is a new social media site? The activity you were sponsoring wants more money? It is true there are many issues outside of your control. You may not be able to control the issue but you must control the effect it has on your business.
Modifications or tweaks may be needed along the way. This is readily achieved through constant business analysis.
The impact of any modifications needs to be measured against other facets of the business to ensure a maintained balance throughout the business. The monitoring in isolation of any one specific area without addressing the impact this has may cause an imbalance.
Monitoring tools will be developed specifically to suit your business.